saw the thing that most people were talking about were mailbox
Sacramento Mayor Christopher Cabaldon. “That’s something
that we might not have noticed just by waiting for people to come
to city hall or filing a complaint.”
pilot project with Zencity gives city leaders like Mayor
Christopher Cabaldon a look at what’s trending in the city,
whether it’s good or bad.
city is using Zencity, a system that crawls through publicly
available social media posts on Facebook, Twitter, and Instagram.
It takes all of that data and sorts through to find what people
are talking about and whether it’s positive or negative.
purpose of Zencity is to see the big picture,” he said.
are ways this could go wrong,” said Peter Eckersley with the
Electronic Frontier Foundation. “Once you get into policing
there are many more potential concerns around the use of
ACLU worries about the potential misuse of the technology.
Facebook started as a social engagement tool, then turned into a
behemoth that exposed user data, even in unplanned ways.
no privacy issues because we’re not opening up anything that
hasn’t already been published publicly for the purpose of being
public,” Cabaldon said.
he hopes it will give all residents an equal say in civic matters.
us to hear the whole community and not just the loudest voices
that come to our chambers for a public hearing,” he said.
city is spending $12,000 from the Measure E sales-tax increase to
license the software for one year. It gets a 66 percent discount
as an early user.